If you use the same keywords on different pages on your website, they will end up fighting for the same ranking. This is why it is important to use different keywords for each page of your site.
Joomla CMS is being upgraded and August 2023 will bring the end to JM3.x with the introduction of the new Joomla 4 CMS platform.
There are plenty of e-commerce platforms to choose from and it is important to choose the best platform to fit your business that will be able to grow with your business. Some are open source so available free but may require some code knowledge while others can create a simple e-commerce solution with a monthly subscription costs.
PayPal has been a favourite online payment provider for a long time now but is it really your friend?
If you use Google Analytics and have not upgraded to the latest GA4 then on 1st July 2023 you will stop receiving tracking data.
You need to make your your site is updated with the new GA4 tracking code
Bart Bols, Owner of Mystic Games, got in touch with the team at Wicko Design for our knowledge and expertise in building and maintaining e-commerce websites.
A website is a integral part to any business. It is often the first place where new and existing customers will come to find out more information and the products and services you offer. Unlike a printed leaflet or brochure that is a static printed designed a website is more dynamic and offers the flexibility to change instantly to the readers interest.
Choosing the right keywords is of utmost importance for every online business. Choosing the right keywords for your online store will help you attract more visitors and hopefully increase sales. In this article we present a step-by-step guide to choosing the right keywords for your website and how to create SEO content using long tail keywords.
As the Internet evolved, the way we interact with websites changed. A few years ago, there was no such thing as a content slider. Today, they are everywhere. We also have pop-ups, parallax scrolling and many other websites design elements. These things might seem like a great idea, but when do they become too much? When does it become bad?
Wicko Design was approached by Greg Bool, Chairman of The British Bee Charity, for our expertise in building and maintaining e-commerce websites.
The importance of selling on multiple channels. It is widely known that the world has changed and that in order to succeed we need to adapt our business model to this new environment. The Internet has taken a key role in this change, making it possible to carry out transactions from anywhere and anytime. In addition to that, the Internet has facilitated the purchase of products, making it possible to compare products and prices from different companies and decide which product or service best suits the needs of each individual buyer.
When it comes to your e-commerce business, your website is the first touch point for many potential customers. Therefore, you want to make sure your site is up to date, easy to navigate and provides the most up-to-date information about your products and services. Building a website is one thing, but maintaining and keeping it up-to-date is another.
"Is your website as slow as a tortoise? ". Slow loading of web pages is one of the most common problems for online businesses. It is frustrating for users and may be penalised by search engines. Web pages should load in less than four seconds. Any longer and users may abandon the site and you may lose a customer.
How to secure your website?
Security is one of the most important factors to consider when building any website. Despite all the research that you might have done, it's important to remember that there are always new threats and vulnerabilities to consider. One of the best ways to keep your site safe is to use a company that can offer you a solution that is tailored to your business needs.
Do your conversion rates go down all of a sudden? Are you stressed to rank on Google? Do buyers appear like neglecting your store? If yes, then fault yourself for not paying attention to your e-commerce website maintenance services.
Online shopping in the UK has been increasing steadily year on year for the last decade and a half. According to the Office for National Statistics, online sales accounted for more than 25% of all UK retail sales in 2020 – compared with less than 3% in 2006.
If you were asked to name the most valuable assets in your business, what would they be? Key staff, premises and essential equipment would almost certainly feature, but what about your website? Because it’s a virtual asset, as long as it’s working as it should, it’s easy to take the vital role it plays for granted.
What kind of businesses spring to mind when you think about online sales? It will most likely be business to consumer retailers, using the internet to sell their products directly to customers. Certainly, most retailers will have an e-shop, using it either to sell exclusively online or perhaps to complement a physical store.
