A/B Testing

Test variations on your website and analyse how they perform.

A/B testing

Do you want to make changes to your website? Are you sure that the changes you’re planning will improve your website’s performance? A/B testing can help you by showing you what effect your planned changes will make to your site.

You might want to make a simple change such as altering the colour of a headline, adding a button or trying out a different call to action banner. We can make changes and display them to a percentage of visitors to compare responses to both versions.

A/B testing will help inform your decisions and make your website more effective. Comparing click-through rates and monitoring how long visitors spend in certain areas can be especially valuable for marketing pages or shopping sites.

Small changes to the conversion rate of a e-commerce website can improve growth and profit significantly. For instance if 10% of visitors complete a purchase on your site then 5% increase in completions would mean your sales would increase by 10.5%.

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Use srcset to display images correctly on your website automatically – however they’re viewed.

You’ll want your website to display the best quality images possible. But this doesn’t mean loading the biggest images you have and expecting them to suit all browsers.

Add an online store to an existing website or build a new website with an e-commerce shop.

A question you may ask yourself when coming to review an existing website or designing a new website.

We can tune up your website and make sure your website is firing on all cylinders that will help it powers away from the lights and leave your competitors standing.

Joomla have announced that they will no longer be supporting Joomla 2.5 from the end of December 2014. That means that all current Joomla 2.5 sites will no longer receive new updates and bug fixes.

Features & Plugins

Give your site more functionality by adding modules and plugins.

Add more functionality to your website.

Additional functionality can be added to your website in the form of features and plugins. For example, a simple image ‘slider’ or gallery; or maybe you’d like the option to add photos to your website direct from your smartphone? We can adda shop to allow customers to choose and purchase your products online, a form or survey to increase user interactivity and collect data, a ticket system – and much more. Here are some of the top plugin extensions for Joomla. Here are some of the latest featured plugins for WordPress.

There is a host of plugins available from a multitude of third party developers. But sometimes choosing a lot of plugins can open your site up to security issues and create conflicts with other plugins. This is why we recommend tried and trusted developer groups who might have several plugins in their own. Choosing from these plugin developers can help ensure the smooth running of your website as they are quick to support and ensure their plugins are all compatible with each other.

Below is a list of recommended plug developers for both Wordpress and Joomla.

Developer				Developer site
YITHthemes				Visit
WebToffee				Visit
Rockettheme				Visit
Akeeba				Visit
DJ Extensions				Visit
RSJoomla				VISIT

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A significant number of important transactions happen over the internet these days. While an increasingly connected world makes life easier, it also poses a great risk as we expose sensitive data to hackers and other cybercriminals online. Hackers follow the path of least resistance to their targets, which leads to users with self-managed simple factor passwords. Reports indicate an increase in the number of data breaches involving weak or stolen passwords in the last few years.

How secure is your website?

Security online is becoming a major issue.

MyPTstudio Personal Training studio in Croydon launches a new website and apps.

Growth in consumer use of mobile devices to browse the web increased by over 30% in 2014.

Password Security

How secure is your password?

Proficiency Post the leading information and analysis source for the business supplies industry launches a new mobile friendly website.

Refreshing your web design with CSS styling

CSS style changes and fine tweaking for site content

Brand identity and a new responsive website

Reading-based flat roofing specialists ‘Rooftek Advance’ asked us to create a new brand identity for their business, and to design and build a new corporate website

Why integrate your website?

Website integration with external services will allow your website to communicate and sync data between platforms.

• If you sell in a retail store and also online to need to ensure your stock levels are kept up to date on both platforms. You can do this with integration and avoid selling stock twice and having to let a customer down when it is not longer available.
• If you want to sell products in other seller platforms such as Amazon, eBay, Etsy, OnBuy etc. then you can connect these to your site and manage the product and stock information in one place and publish these to the other platforms. As product is sold on any other platforms then the stock is updated across all platforms.
• You can publish your property details for sale or rent on your website then also on Rightmove or Zoopla.
• You can connect your website to handle customer details and invoices via your account system keeping all details in the same place.
  Connect to a CRM such as HubSpot to SalesForce tools to collect and keep all details together that you can then use to keep tack of marketing and sales processes.social media posts and comments on your website or connect and promote articles and services on social media.
• You can connect and get shipping prices and tracking information with companies such as Royal Mail, DHL, DPD, UPS, Yodel, Evri (Hermes) etc.
• You can connect to external calendars to take bookings.
• You might want to show information about live events on your website such as stocks, weather information or tidal time etc.

The number of opportunities for website integration to external resources is endless.

Connecting your website to external resources will allow you to share information with other platforms or publish up to date information on your website. This will improve customer satisfaction and make your website that place to go to find all the information a customer wants.

Linking APIs to your website

Application Programming Interfaces (APIs) are used to communicate with other services. Sometimes your site needs to connect to these services to send or retrieve specific data. For example, you might use an API to retrieve product details, weather information, map data, the latest sports results, or authentication and profile data from other sites such as Facebook or Twitter. When using an API, it’s vital to ensure a secure connection, restricted only to appropriate services.

Using API services enables your website to present visitors with information that’s relevant and up to date. Here are some examples of the top APIs frequently used on website.

How to integrate your website?

Wicko Design can work with you to integrate a third party platform with your website integration. They handle the development of the website integration and integration testing in order to make sure that it works as intended. The advantage of using an Wicko Design is that they will be able to connect your website with a wide range of platforms and services.

Contact Wicko Design to arrange a meeting to discuss how we can add website integration to help save time and improve customer satisfaction.

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Stop worrying about your website security

Make sure your website stays secure and up-to-date with a website maintenance service.

Focus on the important stuff, and stop worrying about your website security.

Book a free call to discuss how we can improve your website security, monitor your site and keep it up to date giving you the peace of mind you need today!

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Security on your website

Protect your website and all its content. Most web hosting options now offer SSL (Secure Sockets Layer) to encrypt data sent via the internet, but there are many more things you can do to improve security even further.

Recaptcha requires a security code to be entered before submitting forms. This can prevent some bots and hackers.

Updates your .htaccess file on CMS websites can lock out certain bots. Software can be added to your CMS website to help create and improve this. You can even add a firewall to block repeat offenders and hack attempts.

Use unique and complex passwords for each site you visit and don't repeat them. See our article on password security.

Setting up a password policy for your site to make sure user create password with a set length with caps, numbers and sepcial characters to ensure weak passwords are created. You can give your password a life span requesting the user to renew their pasword once it has expired.

Increase security by using two factor authentication. Send the user a one time inique code to their email or via SMS text message that can add an extra level of authentication. There are even apps that you can add to your mobile device such as Google Authenticator, Last Pass, Microsoft Authenticator or Authy that will generate the unique code for you with that changes every 30 seconds.

When running a CMS website, it’s vital to keep it updated. Wicko Design can help maintain your website and ensure it’s kept up to date

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Read our blog articles on website security and maintenance.

What CMS should I use to build my website?

You should consider what you want your website to achive before you choose what CMS to build your website on.

Wicko's Christmas carol a twist on the classic by Dean Martin 'Let it snow'.

Getting into the Christmas spirit with another great adaption for a classic Christmas song Frosty the Snowman